August 2013 |
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Smart Building Smart Grid Interface Market Why Energy Management Suppliers should be Excited about Connecting BEMS in Smart Buildings to Smart Grid |
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Just look down a listing of Enterprise Energy Management (EEM)
suppliers and you will find a mixture of some of the world’s leading
ICT organisations and small new start specialist software companies
fighting hard to get established in this burgeoning market. The two
major prongs of the business lie in making Smart Buildings much smarter
and the Smart Grid fully ADR right across the transmission and
distribution network by providing a real time analysis of supply and
demand which is often referred to as Big Data. These two markets alone
have the potential to spend upwards of $225 billion by 2030 with Smart
Buildings looking the more attractive and robust business. Installing
Smart Grid is highly dependent upon changes to the regulatory framework
and the utility companies finding the $2 trillion investment needed to
deliver a fully operational Smart Grid around the world.
In the meantime the utilities are coming under increasing pressure to
reduce CO2 emissions and are being forced to phase out their fossil
fuelled generating plant. In the US particularly they are encouraging
their major consumers, coincidently Smart Building owners, to join DR
programmes and are entering into arrangements to take their Distributed
Power. This provides a ready and fast growing market for all those
companies that have the software products and skills to interface
Building Energy Management Systems (BEMS) in Smart Buildings to deliver
Demand Response and Distributed Energy. This is therefore becoming a
niche market not least because we can’t wait for ADR to produce a fully
operational Smart Grid.
This market which we have been tracking for the last eighteen months is
currently worth around $350 million but the technical market potential
to retrofit these two functionalities to Smart Buildings has a
potential value of $30 billion and we forecast should reach £1.7
billion by 2017. This is therefore a sizeable business but is made much
more attractive by the fact that by far the biggest component is the
latent potential waiting to be realized in existing Smart Building
stock. It may be a smaller market but it delivers a solution to a
problem that has to be solved; it can’t wait for Smart Grid to be in
place or Smart Buildings to have incorporated a fully comprehensive
EEM.
So for all the budding EEM suppliers that’s the good news but the bad
news is that there are some other suppliers out there that are hungry
for this business. They are BEMS suppliers and Energy Service Companies
(ESCO’s). Although not particularly well known for their prowess in
EEM, as our report shows, they have been acquiring companies with this
expertise for the last five years. These companies include Johnson
Controls, Honeywell, Schneider, Siemens and ABB, they are the world’s
leading suppliers across both businesses and the last four are also
leading international suppliers of Smart Grid products and services.
This puts them in a very strong position for two reasons. The first is
that they are in daily contact with the owners of Smart Buildings who
are existing clients both through installing their BEMS and also taking
their ESCO service. This gives them a massive heritage estate to work
on. The second is that they have the practical ability to bring all the
various electrical loads in the building together and not all are being
controlled through BEMS. Both are important factors that will influence
the buying decision.
Despite their strong potential hold on this market EEM suppliers have
an important role to play but this is unlikely to be achieved if they
don’t form alliances with the BEMS and ESCO companies or their System
Integrators. This is particularly true for smaller EEM companies where
they will need to target the priority markets. This is a very
fragmented market with hundreds of thousands of Smart Buildings and
identifying the buying influence will not be an easy task.
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It is a different matter for the major EEM companies because most of
their clients will be owners of very large Smart Building real estates
and they will have contact with sources that will influence the buying
decision on EEM purchases. These companies will be targeting
comprehensive EEM systems in Smart Buildings. However even here we have
noted the interest in forming partnerships with the major BEMS
companies. Schneider has just signed a strategic technology agreement
with one of the world’s major software companies, OSIsoft. OSIsoft will
provide their PI System, a leading infrastructure technology for the
management of real-time data and events whilst Schneider Electric, a
global specialist in energy management will provide innovative and
comprehensive energy management solutions.
Connecting BEMS in Smart Buildings to Smart Grid to deliver DR and DE
is a niche market that is needed now. It could be provided through
Smart Buildings installing fully comprehensive EEM or waiting ten to
twenty years before ADR is fully operational within Smart Grid in the
developed countries of the world. The cost of installing it is less
than 1% of the investment needed to deliver Smart Grid. The return on
the investment is attractive and it reduces the CO2 emissions and gets
the utility companies out of a hole.
This has been abstracted from our report “The Market For Connecting
Smart Grid with BEMS 2013 – 2017” which will be published later this
month.
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