March 2021 |
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EMAIL
INTERVIEW
– Powering the Future – ABB’s Multi-Site Retail Controls
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Ken:
I understand ABB now has a complete
offering for the Multi-Site Retail market and is committed to providing cutting
edge quality solutions for the retail industry. Can you expand on some of the
areas that ABB can help retailers with their issues in today’s
environment?
Angela:
Retail is a dynamic industry and ABB’s
customized solutions help retailers by reducing operational costs so they can
focus on their core competencies. ABB’s Retail Building Automation solution
reduces operating costs with store maintenance and energy strategies. Some
examples for automation and control include - provide employee and customer
climate comfort, effective lighting control strategies for product presentation
and security, and refrigerated case monitoring can prevent product waste while
keeping food and beverage safe and at the correct temperature.
Ken:
There is an increased focus on health and
wellness, and indoor air quality (IAQ) has become a prominent area for growth
in retail. How does ABB help with IAQ?
Angela:
Historically, Indoor Air Quality has
included topics such as mold and sick building syndrome however, IAQ
discussions have increased much more today due to the Coronavirus pandemic. As
retailers search for ways to keep their employees and customers safe, ABB has
solutions that address and support these initiatives. Effective retail site
automation and control allows retailers to measure and react to changes in the
environment. Some control areas include HVAC system operation, temperature and
humidity control, outdoor airflow, air filtration, and real-time reporting of
indoor air quality to help reduce airborne pathogens.
Ken:
What are some current retail trends and
how does the ABB retail technology complement?
Angela:
Two important trends and large focus areas
for today’s retailer include Customer Experience and Data Collection Analytics.
The retail customer experience is multi-faceted, but a few areas our ABB
solution effectively addresses the customer experience is with safety with
controls strategies for lighting and climate. Indoor and outdoor lighting is
important for the safety and security of customers and employees. We also help
support retail merchandising with the optimal perfect lighting for in-store
product presentation of items from clothes to food. ABB retail technology
provides ventilation control strategies, climate comfort for an in-store
enjoyable experience, and by measuring operational activities from multi-store
sites. Data analytics are improving and increasing in retail as we crave to
understand exactly how customers think, what exactly drives their purchase
patterns which increases revenue. There is a huge surge of interest and need to
understand and collect store operation analytics. What you do not measure you
cannot improve and with ABB’s historical and real-time multi-store analytics
data you can diagnose and troubleshoot potential equipment issues before they
arise to ensure the stores stay open and operate in the optimal environment and
efficiency. ABB’s Retail Building Controls solutions provide powerful results
through Building Automation controls strategies and can reduce up to 30% in
operational costs. 2020 brought a huge increase in retail e-commerce, however,
Brick-and-mortar sites are not going away, and shoppers are increasingly
looking to retailers to provide greater convenience whether online or off.
Ken:
With the dramatic increase in the world’s
energy use, both existing and new retail buildings should be fitted with
renewable energy sources and smart energy systems. What makes ABB retail
solution unique?
Angela:
ABB Electrification Business Area, with
the Leadership of our President Tarak Mehta and SVP Michael Lofty, is a global
industry leader providing total solutions for the retail customer to explore
and implement smart energy and renewables initiatives. The ABB road to success
has been and will continue to be our passionate commitment to our customers by
providing customized answers to their business needs. If you look at our
Distribution Solutions on Medium & low voltage, alongside our EDCS platform
(ABB Ability) from our Smart Power division to our additional acquisition of
Cylon Controls, we provide ABB Partners, Multi-Site Retail Customers, System
Integrators, and end-users a comprehensive, world-class building solutions
portfolio. From the incoming power to the building, its distribution,
protection, and management to the whole new ABB Cylon range of products such as
HVAC controls, that will open further opportunities to serve our global
customers into the commercial retail segment where ABB is already present and
successful. With an expanded sales force, more coverage, and an extended
offering, we are positioned as a powerhouse in multisite retail, building
controls, and energy management solutions.
Conclusion:
ABB helps retail clients satisfy their
end-user customers and add value to their bottom line. Whether it’s a
convenience store that is seeking water quality measurements for the perfect
cup of coffee or a big box retailer wanting precise building control to cut
energy costs. ABB is writing the future of safe, smart, and sustainable
electrification in North America and across the globe
For additional information please contact:
ABB Commercial Retail Solutions Team at https://www.cylon.com/us/solutions/retail/
Angela Scott delivers ABB multi-site retail solutions to
business partners in the North American Market. She holds over 15 years of
industry experience in new business technical sales & strategy experience
in the HVAC/R, IoT, SaaS, Energy, and Sustainability market.
She is a graduate of Kennesaw State University with a
BBA in marketing & professional sales and holds a global executive MBA
from the Georgia Institute of Technology.