March 2012 |
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Smart Grid in Smart Buildings Looking To
Outperform Utility Smart Grid In Growth & ROI |
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Memoori’s
annual report The Smart Grid Business 2011 to 2016 shows that
some 40% of the world's annual spending on Electrical Transmission and
Distribution Equipment goes to the Industrial and Commercial markets.
It’s therefore not surprising that whilst the main body of the industry
preoccupies itself with the utility market the traditional
manufacturers are also targeting the industrial and commercial business.
Some 15 years ago they started to quietly investigate how they could
meet the Industrial and Commercial client’s need for a more secure,
efficient and better quality electrical supply. This market was being
badly served by the Utility companies in a number of countries through
delivering “dirty power” which was causing outage problems to their
internal electrical network.
Since then these suppliers have interfaced the “internal smart
grids” to the Building Management System (BMS) providing their clients
further security and efficiency gains, and a reduced energy bill. In the
case where they generate their own power through a micro-grid they can
balance out supply and demand and sell their surplus power. These
operations are now installing VRS which they can deliver to the grid at
very attractive feed in tariffs and gain significantly more revenue.
Some of the suppliers including Schneider Electric, Siemens, Honeywell
and Johnson Controls are delivering these packages as part of a “Total
Energy Management Solution”, whereby they invest their money in the
controls and energy saving equipment, manage and maintain the plant, and
get paid from the guaranteed reduction in energy consumption. Recently
they have taken the service a stage further by taking responsibility
for buying the energy, and to this end they have recently acquired
companies that buy and sell energy.
But the opportunity to expand this business does not stop there. For as
the report shows they are now in a strong position to take advantage of
aggregating the output from these contracts through Virtual Power
Plants (VPP). They can join up these distributed generation plants
through the Internet. Collectively they present a better commercial
proposition for supplying electrical power to the Smart Grid and
generate higher unit revenues.
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This looks like a very attractive business model which offers a better
return on investment and has fewer road blocks than the Smart Grid for the
utility market at this time. Unlike the utility market which so far is
taking a step by step development, a holistic solution is both
practical and affordable in the industrial and commercial markets. It
provides the benefits of distributed generation, giving a more flexible
power delivery and reduces energy consumption on the site. Through
“cloud based” hosted services other value add services can and no doubt
will be supplied
At this time the “Total Energy Management Solution” service is
purchased purely on the basis of the building owner getting a
satisfactory ROI. In some countries CO2 reduction can now be
traded,.which provides an additional incentive to interface Building
Energy Management Systems with the internal and external Smart Grid.
About
Memoori
Memoori
is an independent market research and business intelligence provider.
Our intelligence and advice helps technology companies and investors
create sound strategies for future success. For more information, visit
http://memoori.com
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