I will admit that I had a hard time trying to come up with a title for this article.  The last thing that I wanted to do was kick out another “Here is why 2021 will be awesome” article because the reality is that no one knows.

What we do know is that the world will never be the same.  Globally we have not had collaboration between nations since WW2 like we have had this year.  I personally think that it is a huge step forward to industries in the BA space working together to increase global energy efficiency.

Nations banded together to come up with several vaccines to combat the virus causing the pandemic.  Now for a moment imagine if nations banded together to share, and collaborate on, information regarding how to make energy efficient buildings that were cost effective to place in third world countries?

Now that things have been theoretically solved for housing, in this article, the global population just imagine if everyone around the globe had access to online education tools?  As a global society we could get creative ideas from all over the globel. That is what I am personally hoping for in 2021.  Re-energization on all levels of society.

I recently watched a television show about the spark that lite the space race between countries trying to land someone on the moon.  I predict that 2021 and 2022 will be years of complete innovation and discovery.  Why?  The answer is easy, but also hard for some to understand.

Many in Society hack on the Millennial generation as being a group of individuals who are overly entitled and full of opinions that lack no merit because these individuals have no experience in the world.  Maybe we have reached a tipping point in evolution for humans as a species.  The Millennials need our work ethic and will to succeed, and we need their forward thinking and thinking about work/ life balance.

I would like to think that we are the tipping point in our evolution that leads to Gene Roddenberry’s Star Trek society.  One planet with one goal- expansion and globalization.

I wish everyone the best for 2021.  Next month we’ll get back to marketing trends, but for now…”First star to the right, and straight on till morning.” – James T Kirk.

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