December
2009 |
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Gus Ezcurra, CEO |
Trying economic times have forced many businesses to operate more efficiently and economically to sustain profits. All too often, however, viable opportunities to cut costs are overlooked. Most notable among these is the power bill. While reduced energy consumption and marginally lower electric bills can be realized through simple solutions like installing energy efficient light bulbs, the greatest cost reduction opportunity lies with the heating and air conditioning (HVAC) system – a company’s largest discretionary source of energy demand and, thus, its highest controllable expense. Unfortunately, few business owners focus on HVAC and climate control energy efficiency as a means of cost savings, fearing expensive service visits from tradesmen and costly technology solutions with disappointing results.
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Significant technological advancements in the field
of commercial energy efficiency systems have finally made them far more
affordable for operators of small to mid-sized facilities previously underserved
in the marketplace, and also deliver proven, highly quantifiable results. For
the many small to medium-sized business operators seeking to reduce operating
costs and employ green business practices, an energy efficiency system is one
significant way to reduce carbon emissions and boost the bottom line with funds
otherwise paid to the utility company each month.
Here are five key reasons your company needs energy efficiency system:
1. Monetary
Savings
Today’s energy efficiency systems can lower a small to mid-sized company’s
energy costs by 10-20% and provide a return on investment in just six to twelve
months. Energy efficiency systems have various price-points and functionality
but, for small to mid-sized buildings, advanced systems can cost less than
$2,000 and can often be financed. Depending on a businesses' monthly energy
bills, even just a 10% savings can provide a rapid return. Savings from a lower
utility bill drop straight to a company’s bottom line, increasing its
profitability – without reducing head count or employee or customer amenities.
Moreover, many local utility companies throughout the U.S. are offering rebates
and other business programs that will subsidize and facilitate the deployment of
a commercial energy efficiency system, further reducing a company’s installation
expense.
2. Lower Environmental Impact
The lower energy bill companies realize after installing an energy
efficiency system is directly correlated to reduced energy consumption. Reduced
energy usage means fewer carbon emissions and a smaller environmental footprint
from business operations.
3. Mechanical Equipment Longevity and Efficiency
Energy efficiency systems can quickly identify anomalies in consumption that
may be attributable to malfunctioning HVAC equipment. Rapid response to
equipment breakdowns not only increases the longevity of the malfunctioning
equipment, but also other installed HVAC units that are forced to work harder to
pick up the slack. Immediate action can make all the difference between an
economical repair versus an extremely expensive replacement. White this
particular benefit of an energy efficiency system is not as easily quantifiable
as lower energy bills, in the long run it can lead to disaster aversion and
dramatic cost savings.
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4. Round-the-Clock Monitoring and Control
Many energy efficiency systems provide a variety of energy usage settings
and control capabilities enabling users to set usage parameters that cannot be
overridden by on-site employees, and can be managed remotely by authorized
personnel through the Web. Best-of-breed manufacturers, however, also offer
outsourced monitoring services through which specially trained account managers
monitor and control a company’s energy usage in each facility 24/7/365,
minimizing consumption, maximizing savings, making seasonal adjustments, and
immediately reacting to irregularities - all without increasing the owner or
operator’s personal energy management burden.
5. Marketing and Public Relations Benefits
Consumers appreciate companies that are environmentally responsible. The
installation of an energy efficiency system can and should be communicated to
current and prospective customers as an example of its green business practices
far beyond typical light bulb and recycling initiatives. Use of such technology
can also bring positive local press attention and even awards, drive a positive
brand image, and draw environmentally conscious customers to your business. Such
practices are also a huge boost for intra-company employee morale.
About the Author
Gus Ezcurra is CEO of Advanced Telemetry, developer of the industry-leading EcoViewTM smart energy and resource management system for business and residential applications. He may be reached through the company’s Web site located at www.AdvancedTelemetry.com.
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