January 2022 |
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Pack your NFT’s and get your ass to Mars! Decentralisation. Interoperability. And moving away from the current data dark ages and into a more information renaissance. And that the people working in the metaverse space have more in common with the interoperability heroes in the smart building space than the existing giants dominating it. |
Nicolas Waern - Digital Twin Specialist
https://www.linkedin.com/in/nicolaswaern/ https://twitter.com/BuildWhispererContributing Editor |
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“Of
course NFT’s are more valuable than physical stuff. It’s not that I can take my
car and house with me when we go to Mars anyway right?”
This was
something I heard a couple of months ago at a conference about crypto, NFTs and
the Metaverse. The first time I heard about it I was amazed how old I was
getting because every fibre of my body was telling me that I don’t understand
this.
That’s how
I reacted. But having been fooled by my involuntary cave-man antics and fight
or flight. I of course decided to fight the urge to hide in the reality that I
know. And instead read up as much as possible about the very things that I
didn’t know that much about. And the strangest thing about this?
That most
of the things that is happening, and will happen, is all about power to the
people. Decentralisation. Interoperability. And moving away from the current
data dark ages and into a more information renaissance. And that the people
working in the metaverse space have more in common with the interoperability
heroes in the smart building space than the existing giants dominating it.
It’s not so
much how we react to things. As it is how we act once we are being confronted
with something we do not know about. You can find a primer on Digital Twins and the Metaverse here if the present and future interests
you.
Because I
do think that the comment about bringing NFT’s to Mars is very interesting. Because
it’s not that they are wrong. It’s just that it’s crazy to think that 2050 is
closer to where we are now than 1990. And the change that will happen will be
on an exponential scale.
What is the
shortage all about? We talked about this a lot in the last couple of episodes
of the Beyond Buildings Podcast. On how any organization in any industry need
to be able to onboard people faster, and better. Not just limited to that of
full-stack developers but just about anyone. Existing industries have a hard
time as it is attracting new people. I have talked about bridging the skill-shortage gap before and how to create future-ready organisations. There is a transition to be made
into more sustainable ways of working. But when will this happen? And by whom?
And if we
take the initial quote for granted, if all the most important items were
Digital, what would that do for sustainability? And of course, portability when
it comes to interstellar travel.
Why is this
important?
Well, Ken
Sinclair asked me to write something about the skill-shortage gap, and maybe
something about what I have learnt during the last year. I have learned a lot…
that’s for sure. It’s far easier to write about strategy & innovation than
to implement it. But at the same time, implementation is what companies need as
well. Which has led to the new and improved www.winniio.io website that will focus more on
Digital Twin Implementation, combined with strategy and innovation.
We have developed this project with real-time analytics and a good
foundation for self-learning buildings. We did this in record time during Covid
and are well on the way of creating value across the 3/30/300/3000 formula. And
targeting the trillion dollar opportunity written by Brad White 5 years ago.
And it’s
shocking how hard it is here in Sweden to get data out of buildings. Even new
ones. It’s time consuming. It’s costly. It’s a one off. And it’s at a very low
level. I have said this before, but that’s what happens when BACnet is nowhere
to be seen.
So that is
interesting on its own. But I can’t help but go back to this feeling of what
future we are catering to? What is the skill shortage gap all about? Is it the
young people that need to learn how to do things of yore? Or how the existing
industry can be taught how to do things that is more relevant for the future
generations?
Is it a
combination of both?
Can we
learn from real projects in how to get it done?
When I
first showed the concept of Digital Twins for the real estate owner, and the
technical energy advisor, they thought it was super cool. When we talked about
self-learning buildings and AI-driven innovation with the principal of the
schools we were implementing said systems in, she thought it was interesting
too.
The owner
and the energy specialist didn’t understand the value from it. The principal
wanted transparency of where her support tickets were going and just better
feedback about the very things that she cared about.
However,
because I knew about the value of Digital Twins in responding to an unknown
future, I created them anyway. Without a Digital Twin play, we wouldn’t be
where we are today. Collaboration was made easy across domains. We got more
publicity and already starting up several Digital Twin implementation projects
across other industries. And the dialogue between the users/tenants can be 100%
transparent and instantaneous now, which caters to better maintenance. And
better user satisfaction.
And the
board of directors of the real estate company who were experts in this space,
they thought it was a novel approach and applauded the effort of Digital Twins.
And when showing it to the kids in the school, and for them to understand that
they could be involved in the process, and even play a game of walking around
in the school, we could simplify complexity.
And we can
draw upon this well, forever, and just add more data, turn it into information.
Where the Digigital twin acts as both a Xerox machine of reality, and also a
conversion tool between data and information across systems of different
domains (due to haystack, brick, REC interoperability) and also people of
different domain expertise, and also ages.
We are
seeing the same shift back in 1994 when we went from a DOS environment to that
of a visual interface. Except that we don’t need to abstract the world with
Windows anymore. We can actually have an interface that is reality, which is a
given for transferring knowledge seamlessly between actors in a system. As
discussed here, in the webinar for interoperable manufacturing Digital Twins.
We can’t
wait in creating the future we need. And we can’t treat the skill shortage gap
as something that we have to transfer obsolete ways of working and to memorize
things, or to use the “tools of the trade”. It’s the tools that need to change
and also the mindset of solving problems with more modern tools. We have
amazing people in all industries. And we have equally amazing people outside
the industries, and most of them are young, with no idea that building
automation is an amazing place to be in.
Build it
and they will come. Yes, I see that it has worked really well for this project,
leading to an abundance of choices and alternatives we did not know that we
will have. And the different digital twins act as an arena of collaboration,
innovation, and idea creation.
I made some
prediction this year that the whole industry will be completely disrupted
before 2025. I think that will happen in 2023-2024 at the latest.
I also said
this at the AHR expo in 2019.
Where a
gentleman in the audience said that the open aspects of the industry won’t win.
We can’t win against the big gorillas in the industry. You can listen to the segment here. Where I clearly stated that we
will win. I was referencing NOKIA and how they were competing against time. And
also that it’s not so much about the technologies as it is with existing
processes, people, culture, roles as well as systems. And perhaps most of all,
business models.
Which is a
funny coincidence that I will be speaking about how to win at buzzword bingo at
this years AHR expo 3 years later (Click the image for video or here).
Existing
companies are having a hard time making more money from existing customers. And
there’s also a decline of their traditional customers. Where the modus operandi
seems to be to protect the past, instead of investing in the future.
This of
course baffles me still, but instead of advocating against it. I have come to
terms with that I need to be more of the change I want to see in the world, and
to create that change myself. So yeah, we’re gonna win this thing as Agent
Harris once said in Sopranos.
And it’s
what Brad White was hinting at in 2019. The drivers are here. We could all of
course be in the drivers seat if we wanted to. But it’s more about the Covid
presence of doing things remotely. Better indoor air quality. The pressure of
technology and the hype of the Metaverse, Digital Twins and most of all power
to the people when it comes to the possibilities of having choices.
It’s the
perfect storm right now, and the best way to ride it out is to be right there
in the middle of it. And learn from other industries that are further ahead.
Mostly of what not to do, and what to do.
But what
are we winning? Our planet for future generations. A move towards more open,
sustainable, transparent and more lucrative ways of working. An industry where
we compete on the best products and we can transfer data and information
seamlessly between vendors. Where we can easily onboard anyone to this industry
and leverage skill-sets from any and all areas, across any domain, age, as well
as time and place. It will be less a tale of two cities, and more that of a
thousand cities. Partly in the real-world and even more so in the metaverse.
Here’s a glimpse of how all buildings and portfolios
will be managed soon. And that’s not just showing how it will happen, and what
to think about. Because the recipes are still being made.
All the
best for 2022 and if you want to know what the future will do in a week, a
month, a year from now? Subscribe to Beyond Buildings and find out. And if you
want to create the future before everyone else? Reach out to me and we’ll make
it happen!
Sincerely,
Nicolas Waern
CEO & Founder at WINNIIO Consulting
Nicolas Waern is the CEO, Strategy &
Innovation Leader, and a Digital Twin Implementation Specialist at the
consulting firm WINNIIO. He is a firm believer that the
Real Estate Industry needs more of a lifecycle focus where we need to go Beyond
Buildings and come back with an understanding what tools and technology we
could use. And to solve the jobs to be done, together, with an open mindset.
Nicolas is
working with leaders in several industries to understand how they can succeed
in the age of AI. Predicting what the world will do in a week, a month, a year
from now and to best utilize strategies and solutions that pass the test of
time. He does this through a Digitalization- on Demand approach for anyone that
needs to change before they have to.
Nicolas is also a Podcast Creator & Newsletter Editor for Beyond Buildings
Thought Leader regarding Smart Buildings & Building Automation for AutomatedBuildings
Speaker and Influencer Event Streaming Platforms as the Holy Grail for
Industry 4.0 Applications
Subject Matter Expert Real Estate Digitalization Proptech Digitalization Expert
Active Member of Digital Twin working groups Digital Twin Subject Matter Expert
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