March 2018 |
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EMAIL INTERVIEW – Skip Freeman and D.C. Surface
Skip Freeman, CEO and Managing Partner of Smart Industry Careers and “The BAS Recruiter” (www.theBASrecruiter.com), interviews D.C. Surface (“DC”), Manager, Commercial Controls Group, a division of Mingledorff’s (http://www.mingledorffs.com/who-we-are/mingledorffs-companies/commercial-controls-group)
D.C. has extensive experience in both HVAC and Building Automation and
Controls. D.C. shares his thoughts on the “graying” of the BAS
industry, what needs to be done to attract the next generation of
building automation and controls professionals, and ways he improved
overall performance and employee satisfaction within the Commercial
Controls Group using the DISC assessment and Cultural Alignment
Solutions.
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Freeman: “DC,” please give us a brief overview of your personal background.
Surface: I began my career in HVAC back in 1976 and started
as an installer for both residential and commercial equipment. In
1985, I started my own mechanical company and sold it 5-years
later. In 1990, I landed a job at a company called Parker
Electronics in Jacksonville, FL. They designed and manufactured the
original VVT zoning systems. UTC Carrier Corp owned them at that
point, and that’s how I began my career with Carrier. I worked
for UTC-Carrier Corp for 12-years where I held positions as Sr. Product
manager for Carrier Controls, Regional Sales Manager for the Bryant
brand residential equipment, and National Sales Manager for the Carrier
Duct Free product. I was a road warrior during that time, and
when 9/11 happened, it changed how we traveled forever. I decided to
come off the road, and from 2002 to present, I’ve been working for
Mingledorff’s where I’ve held the positions of Sales Manager for the
Bryant brand, Commercial Sales Manager for Carrier Commercial
Equipment, and I am currently the manager for their Commercial Controls
Group. I have a Bachelor’ of Science degree in Business Administration
from State University of New York.
Freeman: At
the AHR Expo in Chicago in January, a constant theme was the “brain
drain,” i.e., all of the experienced controls professionals who are
going to be retiring in the next 2- to 5-years. Are you seeing this and
how do you think it is going to impact the Building Automation and
Controls industry overall?
Surface: I do see this. The HVAC industry as a whole is now
at the average age of 55-years old. This is an industry that is
graying, and unfortunately, it continues to trend upward. The
millennials and the gen x’ers aren’t the same workforces. Go to
places like WeWork and look around. That will give you a good
indication of how things have changed. I do see this severely
impacting the Building Automation and Controls industry to the point
that we have to figure out a different path recruiting people. The pool
of people you look at has to change, and the culture of the company has
to change. We need to be way “cooler” companies to work for than
we are now, or our problem is just going to keep compounding
itself.
Freeman: You
mentioned to me in Chicago that it took a number of months to find and
hire your last controls engineer. Could you tell us a little about that
and why it took so long?
Surface: The last controls tech that I hired took me over a
year to find. While identifying Techs is one thing, finding one
that fits in with your company and its’ culture takes a while. My
immediate need was for a tech that had experience in controls and
systems. Now that I have that person on board, I can relax my
experience requirements and look for someone that can be trained.
The one area that you can’t relax is that person fitting in with your
company’s culture. If you’re a company that works 60 hours a week
and that doesn’t fit your employee’s value set, then you’re going to
have a problem. There must be a balance between what you’re looking for
and what your employees are looking for because work becomes a lot more
fun if everyone is in sync.
Freeman: I
understand that the Commercial Controls Group decided to start looking
for a Cultural Leadership Development solution. What was happening that
prompted you to look for such a solution and what end result were you
trying to achieve?
Surface: This process began when I was the commercial sales
manager and incorporated the Commercial Controls Group. I was
fortunate enough to work for a “cool” company in the past which was
Parker Electronics. The environment there was unique, and we
literally had engineers that would come in around 4:00-5:00 PM and work
until 2:00-3:00 AM because that’s when they were the most creative.
Everyone there pulled their weight and looked out for each other. As a
result, it was one of the most productive and profitable divisions of
Carrier. The performance and productivity were incredible. I
wanted to replicate that experience within the Commercial Controls
Group.
Freeman: Do
you believe you achieved the result you were looking for and what is
different about the Commercial Controls Group today than before?
Surface: I think so. We found our biggest challenge was
communication which is a challenge for every organization. We all took
the DISC assessment which is an assessment that millions of people have
taken to learn their communication styles and improve teamwork.
We learned about our strengths and weaknesses. We all learned how
each person is different and why they are different. We learned
how to respect that in each other, and we learned how to best
communicate with that person. One example, of many, is we started using
things like red and green cards on our desk. If you walked into a
person’s office and their card was red, you knew that was not the right
time to approach them with a question. If it was green, you knew
it was a good time to talk with them. We also implemented a
pay-for-performance model that fostered the teamwork. People who had
not previously had a commission component to their pay now started
receiving a commission based on the amount of work they did on a
project and if that project was actually awarded to the company.
As a result of this teamwork, everyone’s pay increased, some by as much
as 20-40%.
Freeman: Who did you use and why did you choose that person or company?
Surface: I’m a huge Dave Ramsey fan and had started reading
a lot about his company and what he was doing. I knew that was
the direction that I wanted to go because he was using the DISC and
fostering communication and teamwork. His mission and company are
phenomenal. I had this in the back of my mind, and as fate would
have it, I was attending the Sun-N-Fun airshow in Lakeland, Fl. I
sat down for lunch under this huge pavilion, and this person sat down
across from me, and we started the normal small talk. I found out that
her business and passion was all about improving the culture within
companies to make them more profitable and fun places to work.
That was Debbie Forcier-Lynn, and her company was Cultural Alignment
Solutions. She lived just south of Atlanta, and we spent the next
eight months putting everything together to roll out to my team. When
we rolled it out, it was met with all the usual obstacles and
resistance that you can imagine. The one thing that is constant
is change, but it’s the one thing that people also hate the most.
Debbie is an expert at handling this and navigated us through all the
roadblocks. We started making improvements one bite at a time,
and the overall results were incredible.
Freeman: How did the experience impact you personally?
Surface: It was huge. The DISC assessment is an incredible
tool to find your communication style. Because of this
experience, our company has switched from another assessment to the
DISC for all future hires. I learned things about myself that were
always there but didn’t know exactly why. For example, I like to
be alone to think about things, and I learned that is actually a way I
recharge myself. I also learned that I was wired for serving
others which is one of the reasons I find it hard to say “no” when
asked to do something. I’m not an aggressive person by nature
(low D on the DISC), but I learned that I could switch gears in a hurry
and be very aggressive (high D on the DISC) if the situation requires
me to do so. That was a unique trait. It made me aware of my
trigger points, and now I can manage them more easily.
Freeman: Is
there anything that has been learned in the Cultural Leadership
Development process that you feel has improved both the hiring and
retention of new employees?
Surface: Most definitely. It’s a tool that is now used to
help evaluate a new employee and how best to interact with them. If you
know all of this up front and you implement the communication styles,
the outcome can’t be anything other than happier employees. If the
employees are happy, the retention rate will always be high.
[an error occurred while processing this directive]Freeman: While
controls companies can be competitors, on the one hand, it is a
close-knit community on the other. Is there any advice that you can
give or provide in our discussion here that may be of benefit to the
Building Automation and Controls Community overall?
Surface: I mentioned earlier that we need to start looking
into another pool of people to recruit from. I think that group
is IT people. I think we need to focus on the IT group and look
at ourselves as a subset of the IT industry because we have such
similar skill sets. It’s so similar to what IT people do that we can
train someone with an IT background to do controls and learn
systems. The other challenge we have is the training available
for people who are interested in our industry and who want to learn
what it’s all about. This is why someone like Phil Zito of
buildingautomationmonthly.com is so valuable. I hope Phil
continues doing what he does because he’s such a valuable
resource. I would encourage everyone to check out his website. We
also need to change the culture of our companies to keep up with the
younger workforce. I’ve read that young workers of today will change
jobs or careers every 5- to 7-years. This will have an impact on us due
to the learning curve and expense of training. The young workers
have a lack of loyalty to companies because they’ve witnessed firsthand
what companies have done to their parents. In the 90’s to 2016, it’s
been one lay-off or shut down after another. Every company needs
to change their culture and adapt to the times. This is why
Debbie adds such value to her company Cultural Alignment
Solutions.
Freeman: ”DC,”
thank you for your candor and insights. I know the Automated Buildings
community will find great value in what you have shared with us.
If anyone would like to contact Debbie or Phil, shoot me an email (skip.freeman@theBASrecruiter) and I will get you in touch with them.
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