We need to change our marketing focus and engage in the creation of the context for the communication of our change and the celebration of our new value.

In AutomatedBuildings.com's reinvention, we are exploring how we can best  Collectively, Create, Collect, Contain, Communicate, and Concisely present the Context of our Industry’s Value.

Contexting Our Value has us focused on the fact that our context is our value.

In Sudha article “Connecting & Combining Communities”   she states,

Separate communities are still innovating in their own fragments. By breaking the parts and recreating them each time, we are building new montages.

So we are still making progress but not as the beautiful picture painted to management from outside articles or books.

In reality we have to bring technology into companies to solve problems with small pilots and prove our ROI without access to the full data that will create value. Especially for IoT it creates new fragments of different clouds across different parts of the company later creating new projects to standardize technologies. That is why we see the centralization vs decentralization movement happening again and again.

AI Caramba - Mucho Mumbo Jumbo Nicolas Waern - Digital Twin Specialist  “How do we turn our mumbo jumbo into something the public will read and can use to make buildings smarter?

We need to better context what we are doing we scare them away by thinking out loud providing too many gore details good for the industry talk but so confusing for our client What value do we add? They do not care how we do it as long as we do”

The Brave New BAS IP Everything has begun  Scott Cochrane, President & CEO, Cochrane Supply & Engineering

For the brave who live on the edge of technology and the risk takers who dare the typical, a TORNADO has picked them out of their markets and landed them in a new place with unbelievable possibilities and huge benefits for their customers and themselves. Yes, BAS has crossed the technology bridge to IP everything and so comes the dawn of a new exciting era.

Let’s dive into some areas we are seeing a huge change already.

In this interview Tracy Markie   CEO & Founder - Engenuity Systems, Inc.  Chairman of the Board – LonMark International says,

“Connecting communities” has been central to my work in both Engenuity (www.engenuity.com) and LonMark (LMI) (www.lonmark.org) for several decades. 

The two organizations and my roles in both have allowed me to pursue my vision of a connected world: sometimes in surprising different ways and other times very synergistically.


Digital twins begat many new communities

Digital Twin Use Cases for Building Owners and Operators  In this article we outline the variety of digital twin use cases that can immediately generate added value and provide a positive investment case to owners and operators of buildings and assets. The use cases we describe range from building operations and maintenance, to sustainability and energy efficiency, to safety and security, to predictive analytics and data monetization.


In our MondayLive meeting Anno Scholten presented this graphic that does a great job of summarizing what we are talking about. We are talking in Lego blocks but we need to be telling the ROI complete story


Essential Elements of Data Storytelling

 This book speaks to the how to https://www.effectivedatastorytelling.com/

“Brent Dykes is the king of data storytelling; he’s probably thought about this more than anyone else on the planet. No matter how good your data and analysis are, they won’t have much impact unless they are embedded in a good story. Read this book to find out how to do that.”

Transforming data into visual communication is only one part of the picture—it’s just as important to engage your audience with a memorable and persuasive story.

Narratives are more powerful than raw statistics, more enduring than pretty charts. Effective Data Storytelling teaches you how to communicate insights that influence decisions, inspire action, and drive change.

Much of the value of our publication is bringing New Narratives that connect the lego blocks. Explained with a story. We depend on the industry to give us those stories but more and more the article focus on how shiny our lego blocks are. We are depicting a new technology, a new lego block, but the blocks will likely be replaced by a newer shiny blocks by the time the project is done.

At AHRExpo Atlanta we will Concisely present the Context of our Industry’s Value.

Welcome our newest sponsors

CUBE USA It´s a technology company dedicated to help controls contractors to make efficiency a reality by means of a special software platform with everything to run their business.

OpSys Solutions Ltd is a building tech company that makes a cloud-based scheduling and billing system for after-hours HVAC requests. Visit 7nox.com for more info

Buildings IOT is a full-service smart building and building automation firm that provides end-to-end smart building contracting, consultation, technology, and services to the built environment. For more information visit BuildingsIOT.com

Now over 22,000 connections to my personal LinkedIn account where I posted all related industry information almost daily.  I am amazed at the global reach of these following folks and their diverse perspective of our industry. I am humbled that they choose to follow me as I depict our industry's evolution. Thank you all for your support.

Our LinkedIn online group was created for discussion of our magazine created in 2010  AutomatedBuildings.com Online Magazine Forum now has over 4700 members and has taken on a life of its own. I read the group with the same interest as everyone else to see what folks want to share what new and trending.

My Twitter account also started in 2010 has over 1400 followers as well

Our online magazine was started 23 years ago before social media identities like, LinkedIn launched on May 5, 2003, and Twitter Twttr launched to the public in July 2006, were vehicles of how special interest folks could find each other. We are working to build bridges from our long online history of controlled blogging of ongoing industry information with these and other social media of the day. You can help as we see AutomatedBuildings.com as a landing pad for information that needs to be shared with our industry. We never throw anything away and it always resides at the same URL.

The news just keeps flowing on our website and of course, the only way to find what you are looking for in the vast quantity of over 22 years of information on our site is with our site search engine

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